Author Archives: Wendy

Who’s feeding the kids online? Irish Heart Foundation research

Irish research has found junk food brands using young people to market their products via social media. While people are aware of television advertising, the study highlights the less obvious nature of targeted advertising on social media sites such as Facebook. Continue reading

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Leading up to the Olympics we find unhealthy food and beverage companies sponsoring kid’s sport development programs

90% of food companies sponsoring junior development sports programs are marketing unhealthy foods or drinks.

Our latest research looked at the sponsors of 56 junior development programs. These programs are modified versions of popular adult sports designed to encourage kids to participate in sport. Surf lifesaving and athletics had the most unhealthy sponsors and we found McDonald’s sponsored the highest number of different sports. Continue reading

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Loopholes in UK Ofcom rules for marketing to children

While UK is ahead of Australia in regulation of junk food marketing on television, Dr Emma Boyland in a recent seminar highlighted some of the loopholes, many of which we are also familiar with in Australia. Continue reading

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Comprehensive sector-wide strategies to prevent and control obesity

A recent study modelled the benefits of the NSW HEAL strategy implementation. The NSW Healthy Eating and Active Living Strategy 2013-18 provides a whole-of-government framework to promote healthy eating and active living and reduce the impact of lifestyle-related chronic disease. Continue reading

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Tackling food marketing to children

Cancer Council recently held a seminar featuring UK researcher in appetite and obesity Dr Emma Boyland. Dr Boyland showed examples of how our food environment makes it easy to choose and consume unhealthy foods and advertising reinforces preferences and demands for unhealthy foods. Continue reading

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Evidence that exposure to advertising influences children

At our recent seminar on tackling food marketing to children, Dr Bridget Kelly spoke about studies she has carried out showing the effects on children of exposure to food advertising. Continue reading

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Children’s popular movie characters promoting junk food

A study by The Children’s Food Campaign has found characters from popular children’s movies frozen, Star Wars and Minions more likely to be linked to junk food than healthy food. The study looked at what food and drinks promotions featured … Continue reading

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Tackling childhood obesity- a NSW priority

In September 2015, the NSW Premier announced ‘addressing childhood obesity’ as one of his 12 personal priorities for New South Wales. The priority has set a target to reduce the rates of childhood overweight or obesity, from the 2014 level Continue reading

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Don’t eat what your favourite music celebrities promote

You might not be surprised to hear that much of the food and drink endorsed by music celebrities is unhealthy. But a recent study has analysed the media reports and websites of the music celebrities in the 2013 and 2014 Billboard Hot 100 Charts. Continue reading

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‘No-fry’ zones in Dublin and bans on toys as ‘hooks’ in Chile

There’s been some promising developments around the world. In what has been labelled “no-fry zones”, Dublin City Council is planning to ban fast food developments within 250 metres of schools. Continue reading

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